Ooredoo Maldives has launched a series of initiatives aimed at empowering the elderly and promoting community engagement, in celebration of International Older Persons Day.

The activities were organized as part of Ooredoo’s long-term commitment to social responsibility.

They include a ‘Grow with Ooredoo’ session, a ‘Digital Partnership Announcement’ and a ‘Book Donation’ event.

They were all held at Naadhee in the congested capital, Malé City.

As part of the grow with Ooredoo initiative backyard gardening was conducted for the elderly in collaboration with Ministry of Social and Family Development. The session was designed to promote environmental sustainability while fostering a sense of community through shared gardening practices. Participants learned techniques for creating and maintaining their own gardens at home, with a particular emphasis on easy-to-manage, sustainable methods that contribute to local biodiversity. The session did not only encourage active lifestyles among older individuals, but also shed light on the significance of connecting with nature for improved well-being.

As part of the digital partnership announcement, Ooredoo announced a new digital partnership with Naadhee. This was done with the purpose of enhancing connectivity for the elderly. It will ensure better access to Ooredoo’s telecommunications and digital services for residents and enable connectivity.

In addition to this, the book donation event saw Ooredoo donating a collection of books to help build a Library Corner at Naadhee Malé, as part of their commitment to foster lifelong learning.

According to the telecom provider, the donation will support efforts to provide older residents with access to reading materials, helping to stimulate minds and provide enjoyment through literature. Further, the new library corner is expected to be a welcoming space for seniors to spend time, explore new topics, and engage in intellectual activities.

The telecom giant revealed that these initiatives mirror the company’s dedication to support all segments of society through innovative programs and partnerships that promote digital inclusion, sustainability as well as community engagement.