K. Male'
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11 Aug 2022 | Thu 13:04
ooredoo new logo
ooredoo new logo
Ooredoo
Ooredoo new brand positioning
As part of the ongoing strategic business transformation Ooredoo Maldives introduces a new brand positioning
 
"Upgrade Your World" empowers customers to make the decisions that suit them

In keeping with the new global brand strategy of Ooredoo Group, one of the top ICT firms operating in the Middle East, North Africa, and Southeast Asia, Ooredoo Maldives on Thursday presented its brand-new logo and tagline, "Upgrade Your World." The Managing Director and CEO of Ooredoo Maldives formally debuted the redesigned Ooredoo logo.

Ooredoo has stated that by providing consumers with the flexibility choices and packages they require to elevate their interactions with Ooredoo to a higher quality, "Upgrade Your World" empowers customers to make the decisions that suit them.

Our new brand logo and tagline greatly aligns with our mission to enrich the lives of our communities. With the achievement of many great milestones, Ooredoo Maldives has now transformed beyond connectivity, diversifying into digital services in line with the changing needs of our customers.
Managing Director & CEO of Ooredoo Maldives, Khalid Al-Hamadi

Ooredoo Maldives was founded in 2005, and since then, it has quickly expanded into a dominant force in the Maldivian telecommunications market by making ongoing investments in network infrastructure, introducing digital services, and stimulating the local economy.

It is the continuation of our successful transformation program to embed a culture of continuous evolution in all aspects of our business, from improving the employee and customer experiences to ultimately improving value for our shareholders.
MD & Group CEO of Ooredoo, Aziz Aluthman Fakhroo

The business is also heavily investing in its own employees, helping new leaders, as well as luring, keeping, and developing the next generation of talent, in order to serve its customers even better.

Last updated at: 1 year ago
Reviewed by: Maryam Dhaanish Nasheed
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